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Dentsu PR received the PR WEEK Awards Asia 2013 Certificate of Excellence

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Dentsu PR received the PR WEEK Awards Asia 2013 Certificate of Excellence for a PR campaign conducted on behalf of Starbucks Coffee Japan. The campaign, “Back to Basics: Starbucks Espresso Journey,” which boosted the brand of Starbucks espresso drinks was submitted in the Promotional Activity Campaign of the Year category. Takanori Maeda, Chief Manager of Account Services at Dentsu PR (left) attended the award presentation held on June 27 in Hong Kong with Mr. Norio Adachi, General Manager of Starbucks Coffee Japan Public Relations Department (right).